Become a Vending Machine Entrepreneur in Melbourne

Owning a franchise allows you to go into business for yourself, but not by yourself. One of the more obscure franchise ideas has been to own and operate you own vending machine business. A fun and vibrant Melbourne based idea, is helping people to become their own boss.

A franchise provides franchisees with a certain level of independence where they can operate their business. The franchise exists as a business arrangement where the developer or owner of a business concept grants others with the licensed right to own and operate a businesses based on the original business concept, using its trademark.

A franchise provides an established product or service, which may already enjoy widespread brand-name recognition. This gives the franchisee the benefits of a pre-sold customer base, which would ordinarily take years to establish. A franchise increases your chances of business success because you are associating with proven products and methods. Franchises may offer consumers the attraction of a certain level of quality and consistency because it is mandated by the franchise agreement.

A clear outline of franchise benefits is listed below.  An established brand and proven business concept and operating model Established operating policies, procedures and standards Lower statistical risk of failure Immediate momentum on opening through established brand equity of the franchise Established customer base of the franchise Shared marketing costs with the franchisor and other franchisees Support in difficult times from the franchisor; On-going product and service innovation Increased buying power via the franchise group Easier to obtaining finance from banks and other lenders The increased chance of a successful sale of the franchise upon exit  Franchises offer important pre-opening support including site selection, design and construction, capital, training and system support and management. The flagship or controlling franchise will continue to provide training; national and regional advertising;  operating procedures and operational assistance; ongoing supervision and management support;  increased spending power, and access to bulk purchasing as the business progresses. 

One downfall to owning a franchise is that if another one fails or makes dismal market errors than there is the risk of damaging the system-wide image. If you are considering such a venture, make sure you do your research. Plan ahead and thoroughly investigate the market in order to reduce any risks to your investment.

The ‘intelligent’ vending machine market is growing rapidly, as the need for LCD and touch screen displays, cashless payments, voice recognition and digital signage increases. According to Intel, there are over 18 million vending machines installed worldwide. The industry report by Frost and Sullivan Research Services Intelligent Vending Machines Market (2011) outlines some key vending machine market trends. “Global shipments of intelligent vending machines are forecasted to grow at a 49 per cent CAGR from 2010 to 2016.” What’s more “Cashless payment via mobile phones with near-field communication is expected to increase sales per transaction.” The report summarises the vending market with this statement. “The vending machine has become a symbol of the world’s quest for convenience, operating 24 hours around the block, seven days a week.”

Follow the advice from Australia’s number one independent vendor at Benleigh Vending systems. Located in Melbourne, you can contact them on 1300 629 153 or visit their website http://benleighvending.com.au/.